Category: Advertising Tech

1 2 10 / 17 POSTS
Promote helps any online marketplace get into the ad business

Promote helps any online marketplace get into the ad business

The latest company to emerge from startup accelerator Expa Labs is focused on helping online marketplaces make money from advertising. Promote foun ...
DoubleDutch CEO Bryan Parker is out after a couple of months

DoubleDutch CEO Bryan Parker is out after a couple of months

Live engagement marketing platform DoubleDutch has replaced CEO Bryan Parker, who was appointed from COO to CEO just two months ago, TechCrunch has ...
Shoppable video startup Cinematique has a new CEO and $1.4M in new funding

Shoppable video startup Cinematique has a new CEO and $1.4M in new funding

Cinematique has a new CEO — investor and entrepreneur Paul Dawalibi. The startup describes its product as enabling “touchable video.” In other word ...
In their first Russia hearing, tech giants try to placate Congress (with mixed results)

In their first Russia hearing, tech giants try to placate Congress (with mixed results)

On Tuesday, the Senate Judiciary Committee kicked off the first of three hearings this week examining the relationship between social media and Rus ...
Congress grills Facebook, Twitter, Google on shells hiding election meddlers

Congress grills Facebook, Twitter, Google on shells hiding election meddlers

How can Internet giants know that innocent-seeming US companies aren’t actually shell vehicles for malicious foreign actors to buy ads to interfere ...
Nielsen will use Gracenote’s smart TV data for ad targeting

Nielsen will use Gracenote’s smart TV data for ad targeting

Nielsen is expanding the its Marketing Cloud by plugging in smart TV viewership data from Gracenote. Kelly Abcarian, senior vice president of produ ...
Google offers new findings on Russian disinformation across its products

Google offers new findings on Russian disinformation across its products

Just a day before tech’s big Russia-focused Congressional hearings begin, Google is out with a new report on the Russian government’s efforts to in ...
Facebook says its ad transparency features will go live next month

Facebook says its ad transparency features will go live next month

In response to concerns that Russia used Facebook ads in an attempt to influence last year’s presidential election, the social network has said it ...
Adthena brings its AI-driven search tools to the U.S.

Adthena brings its AI-driven search tools to the U.S.

There’s no shortage of companies — both legitimate businesses and the seemingly endless supply of spammers who’ve found my email address — promisin ...
Twitter announces new ‘transparency center’ for ads

Twitter announces new ‘transparency center’ for ads

Twitter is responding to political scrutiny over the role it may have played in spreading Russian misinformation, and to a bipartisan Congressional ...
1 2 10 / 17 POSTS